Wabash set for summit
Thursday, February 21, 2013 9:00 PM
More than 200 college students from Indiana will join with dozens of entrepreneurs from across the country Saturday when Wabash College hosts its Third annual Entrepreneur Summit at the Allen Athletics and Recreation Center.
The event, which includes keynote talks by nationally recognized entrepreneurs, workshops, and networking events, is hosted by the Schroeder Center for Career Development.
Walk-ins will be invited to participate, though meal quantities are limited to those who have already registered.
Wabash will welcome some of the top entrepreneurial minds in the country for a day of discussion about how to become an entrepreneur - how to build a brand, a market, and a team to support it.
"This year we've added nine breakout sessions that college and university students can choose from, in addition to the sessions everyone attends," said Scott Crawford, who directs the Schroeder Center.
The Entrepreneur Summit focuses on how participants can use what they learn in a variety of capacities.
"The Summit brings in a lot of talented entrepreneurs who have succeeded in ventures large and small, and they are eager to share their lessons at no charge to participants," said James Jeffries, assistant director of career development at Wabash.
Jefferies is excited that so many business people and Indiana entrepreneurs have registered for the Summit and will join with the college and university participants.
"We know our community-members have a lot of ideas, and we think the Summit will provide the spark they need to get moving in their own ventures or community-building projects, from which we all benefit," he said.
The day starts early with breakfast at 8:15.
Kicking things off will be keynote speaker Peter LaMotte, who is the president of the creative services agency Genius Rocket in Washington, D.C. He'll present a case study about how he built his company and talk about priorities entrepreneurs need to set as they get started - raising capital, developing a budget, and creating a business model.
Later, Susan LaMotte, who founded Exaqueo in Washington and is a top 100 human resources influencer, will present a case study on Zappos, the online clothing retailer. She'll focus her comments on moving from a startup into a growth model.
A series of breakout sessions will be offered before lunch. Sessions will be led by Denver Hutt (Speak Easy), Tyler Bush (Rusted Blue), and Greg Estell (The Estell Group) and Jim Dreher (Option 3). Their topics range from evaluating co-working options, building a brand from scratch, and how to work with a manufacturer to develop your product.
After lunch, three very different presenters will talk about their secrets to success. Charlie Kelly of Squarejive will talk about his experiences of creating a mobile application; Bart Waclawik of AMD Lasers will talk about going from his garage through the market and out again; and Omar and Clay Robinson will talk about their exceptionally successful venture in founding Sun King Brewery.
Late afternoon sessions focus on the next steps for entrepreneurs - how to manage legal issues and how to succeed even when the money runs out. There are several breakout sessions from which to choose.
Jim Dreher, who is president of a medical device development and commercialization firm in Los Angeles, returns in the afternoon to talk about how entrepreneurs can identify sources of capital and secure patents.
The day concludes with a showdown - two young entrepreneurs, Jim Ray and Colin Dunlap, will present contrasting revelations from their own experiences.